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POPSA Whiter Shade of Pale Wow! So lets amplify the dissatisfaction and grab all the bucks we can!! I cannot believe this. Gee, I wonder who creates the desire?
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POPSIs Big Pharma Saving The LIves Of The Poor? I have often commented on the greed of Big Pharma. But, came across this article which tells a story of how a Dr. Curtis, an anthropologist , living in African, wanted to save lives by trying to change habits that induce disease to routines of prevention. As in, washing hands after each toilet use. Easier said than done because an often unconscious pattern of behavior acquired through frequent repetition is what makes you, you. So how can an entity go about changing unconscious unhealthy responses into ones that can save lives? Well, by seeking the help of the very industries that have for years spent billions of cash on manipulating the public and convincing them they cannot live without their products, in other words, changing habits. Makes sense, Big Pharma is good at it and perhaps, indirectly, all they have learned to part us from our $$$ can now be of benefit to those who are dying simply because of bad habits. :lol:
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POPSDo you use Dove Soap? Ironically, Unilever, the makers of Dove soap, are on the list of The 2008 Global 100 Most Sustainable Corporations in the World, yet this video shows they have a slight problem living up to that reputation. http://www.csrwire.com/News/10851.html
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POPS24 hours in pictures - April 21st 13 Tokyo, Japan: A street performer is surrounded by amateur photographers and spectators while she is interviewed by local TV reporters during a promotion for the 'maid cafe' in which she works for as a waitress 15 Alajuela, Costa Rica: Light technicians at sunset during the second day of Imperial Festival at the La Guacima racetrack 4 Old City, Jerusalem: An Orthodox nun holds a palm frond during the Greek Orthodox Palm Sunday Mass at the Church of the Holy Sepulcher
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POPSA Beauty Evolution Engages Web Users: A Classic From Dove An already-iconic campaign- this video featured on campaignforrealbeauty.com is a prime example of good marketing stimulating, rather than simply interrupting conversation. I met the executives from Unilever and Edelman this year who pushed this campaign and I was struck by the true entrepreneurial-like drive of these colossal organizations to spark real growth and stimulate real engagement.
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POPSVideo Triples the Traffic of Super Bowl Spot The message here is straightforward: Dove received a jump in traffic from a free advertisement uploaded on to YouTube that tripled that of a 30-second Super Bowl commercial that cost $2.5 million. Check out ClipScience.com for everything related to video on the net and user generated content. "WANT YOUR OWN INTERNET SHOW?" - ClipScience.com.
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POPSViral maktdemonstrasjon Dove Evolution gir bedre markedsføringeffekt på YouTube enn på Superbowl, selv om YouTube er gratis og superb kostet $2,5 mill.
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POPSABC TV online for free I back ABC for doing what it takes to keep up with technology- it will help their shows keep and gain viewers. I can't even imagine how many people will start tuning in to Soaps during the day when 'Soapnetic' is released. Nice work ABC- hope this proves to be a success
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