When it comes to fashion millions of women would prefer to splash out on the the latest pair of shoes or must-have dress than spend their hard earned cash on food, according to a new report.
For almost a third - 32 per cent - of UK females would starve for their fashion, and half of the female population are spending more on clothes and accessories each month than they are on food - prompting the new diet phrase 'fashiorexia'.
So far this summer women in Britain have been gorging themselves on fashion, not food, with nearly half admitting to spending more on looking good than eating, and 18 per cent spending more than half their wages each month on clothes and accessories.
A huge 32 per cent of the women polled said that they would prefer to go without food if it meant making a fashion purchase, confessing to belonging to the term 'fashiorexic'.
