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21 Types of Marketing: Is Target Marketing Dead?

What gets called marketing these days is so much crap. How did people become so confused?

21 Marketing Types

So I went online and discovered the following (there were more but stopped looking after the 21st one):

There cannot be 21 different types of marketing!

Look at that list, this is way out of control. On my list, 20 of the 21 so called “marketing strategies” are either methods or tools that you insert your marketing message into - most are simply tools. Not marketing strategies but marketing tools.

You Need a Marketing Strategy before Using a Marketing Tool

I define marketing as “the process by which information about a product or service designed to meet a need - real or otherwise - is communicated to those who have the need.” The goal of marketing is always to get people to seriously consider the merits of your products or services.

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