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he incentive for graziers to embrace organic wool is the same as that attract food farmers. Better returns. Organic wool is fetching up to a 20% premium over conventional fleeces. Elders Wool Marketing Manager Michael Blake observed that organic wool needed to be treated as mainstream – such was the demand – rather than as a niche, one-off line. wool continues to represent about 6% of the gross value of agricultural production, and our sheep flock of about 107 million curly haired ruminants apparently occupy some 25% of Australia’s land mass. Yet organic wool seemingly only makes up 1% of this renewable fibre crop. |
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