clipped from www.marketersboard.com

Websites That Write Your Salesletter For You?

When you sell anything on the internet… whether you do it using e-mail marketing, forum marketing, blog posting… if you sell e-books, physical products, e-classes, even a newsletter… the best way to sell anything is using direct response sales copy.

But not all of us can be world-class copywriters like Michel Fortin. I consider myself a pretty sloppy copywriter, and althought I can whip up a headline, quick story, bullet point list of benefits, testmonials, feature list, guarantee and a call-to-action… I will never be a great copywriter.  Gary Halbert can’t hold my attention for longer than a few minutes, I’ve never read Scientific Advertising, so how do I scrape by writing average sales copy?

The answer is: practice and resources. I’ve written enough sales letters that I know what my audience wants and how I can present it to them to maximize sales.  I rarely spend more than a couple of hours