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clipped from webworkerdaily.com

99 Designs: Crowdsourcing that Works

ScreenshotWe’ve all heard about “crowdsourcing” - the notion that you can farm work out to a large group and cherry-pick the best results to save time and improve quality. 99Designs is one of the few sites I’ve seen that is really making this work. They’re focused on graphic design: logos, icons, and other visual work. People who need something fill out a brief about their needs, pay $39 for a listing, and specify what they’ll pay for the final product. Then designers contribute their ideas, which the potential client can rate and comment on. In the end, the deal gets done, the designer gets the money, and the client gets graphic work that strikes them as best-of-breed.

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