Here is the list of 16 psychological barriers that are a part of me, and I dare to make the leap, most of my fellow human beings as well: I am inherently lazy, and will opt for what is the easiest, most convenient solution. Becoming green is only one of many personal priorities, behind others such as work, family, and social obligations. Behavior change is made up of many many small actions. Taken separately, each action feels ridiculously small and insignificant. When I pollute the air with my car, there is not physical evidence for me to see, and experience directly. I am a pleasure driven creature. It is hard to sacrifice immediate pleasure for a higher future benefit. I am a creature of habit, and I don’t like change. I do not like to sacrifice my comfort.
Here is the list of 16 psychological barriers that are a part of me, and I dare to make the leap, most of my fellow human beings as well:
