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clipped from www.nytimes.com
How Obama Tapped Into Social Networks’ Power
By DAVID CARR
Published: November 9, 2008
In February 2007, a friend called Marc Andreessen, a founder of Netscape and a board member of Facebook, and asked if he wanted to meet with a man with an idea that sounded preposterous on its face.

“It was like a guy in a garage who was thinking of taking on the biggest names in the business,” Mr. Andreessen recalled. “What he was doing shouldn’t have been possible, but we see a lot of that out here and then something clicks. He was clearly supersmart and very entrepreneurial, a person who saw the world and the status quo as malleable.”

And as it turned out, President-elect Barack Obama was right.

More profoundly, while many people think that President-elect Obama is a gift to the Democratic Party, he could actually hasten its demise. Political parties supply brand, ground troops, money and relationships, all things that Mr. Obama already owns.
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