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The whole notion of the remix as it relates to participation is very post-modern and very American. “The older American folk culture was built on borrowings from folk culture; the new convergence culture will be built on borrowings from various media conglomerates” (Convergence, 137). Like Umberto Eco comments, it’s all been done before: “…no film can be experienced with fresh eyes; all are read against other movies. In such a world ‘cult has become the normal way of enjoying movies’” (Convergence, 98). |
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