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POPSMeet Conference | Corporates Still Rule Content Space Although upstart content creators have forever changed the media distribution game, the Forbes MEET conference reveals big corporations still rule the content space with their financial resources, distribution power and marketing platforms. Disney's Bob Iger sums it up.
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POPSDisney Achieves Fashion Week Presence At an outrageous media party during Mercedes Benz Fashion Week (Feb 2006), Disney made its Los Angeles runway debut. The event was conceived by Trend Agitator's founder and paired contemporary fashion label Petro Zillia with Alice in Wonderland for an inside-out upside-down extravaganza that drew 800 industry VIPs, influencers and celebrities, establishing credibility within the west coast fashion industry for the world's largest licensor.
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POPSDisney Pioneers India Franchise Papardam in LA? Disney Post-its in New Dellhii? In the race for globalization, several multinational brands have struck agreements with local Indian firms to franchise single concept specialty stores and access India's growing middle class.
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