TripAdvisor is reportedly paying $3,000,000 for a free application, that runs on another free application (at the pleasure of the latter app). Are they crazy or does this make business sense? Hmmm, they now own the #1 and #2 apps in this category on Facebook and are displaying a new trend in tech spending.
I've always like Shopify's business model, and their product (although I've never used it). Mashable has the info on their new marketplace which I think is genius. Genius mostly because it's a similar idea I've had for one of the projects I'm currently working on. It's not a shopping cart product but a similar model with a hosted application that I think is perfect for a marketplace add on.
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