edventure1

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Joined:11-26-2008
 
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Creative Focus
edventure1
by edventure1  7-9-2009   
 Bernbach never believed in à la mode advertising. His creative philosophy was outlined in a guide he once wrote.
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Change Addiction
edventure1
by edventure1  7-9-2009   
 No Remarks
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Variable Pricing
edventure1
by edventure1  6-11-2009   
 Variable pricing comments from Al Ries article.
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Brand Value
edventure1
by edventure1  6-11-2009   
 Why variable pricing can be a bad strategy for brand value.
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REAL strategy
edventure1
by edventure1  3-3-2009   
 No Remarks
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Branding
edventure1
by edventure1  12-3-2008   
 Al Ries comment on brand building
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