edgewalker

Real Name:	n/a
Location:	Karachi
Joined:	5-2-2007

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POPS IAB: Online Ads Soar 35% in 2006, To $16.9 Billion

by edgewalker 5-24-2007

BRANDED DISPLAY ADS AND SEARCH placements helped the online ad industry post its best year ever in 2006, according to numbers released Wednesday by the Internet Advertising Bureau and PricewaterhouseCoopers. Overall, revenue increased 35% last year to $16.9 billion--due in large part to record fourth-quarter revenue of $4.8 billion.

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