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POPSHow long will @Amazon ride shotgun in @Zappos' car? I hope its for a long time. I've been a customer (and advocate) of Zappos from their early days. I often referred to them as the "Apple" of online shoes when telling my friends about the service. That is to say, like Apple, Zappos was much more than just a product or service company for me - it was a brand that I wanted to be associated with. Naturally, I've been very interested in how this acquisition plays out. Bezos has often lauded the culture and acumen of Zappos but as this article points out, how much longer will Amazon allow Zappos to continue using ChoiceStream (product recommendations) as well as PayPal when both are owned by Amazon rival eBay...
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