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POPSHow colors influence visitors? An article about how PDFs can be optimized for Search Engines. PDFs documents have become a valuable tool to create awareness but also as a way of promotion due to Search Engine Optimization.
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POPS10 Onjectives of Social Media Some metrics of social media. The objectives include: Generate awareness, Drive Trial, Product Launch, Establish Need/Want, Product/Service Comparison,Positive Association, Form/Change Opinion, Influence the Influencers, Drive Action/Traffic, Establish/Regain Trust.
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POPSBenefits of Twitter I was a little slow getting onto Twitter last year (when so many other bloggers embraced it). To be honest I didn’t think it had much to offer me - I’m beginning to see how wrong I was.
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POPSTwitter for Dummies An article about the importance of one of the most innovative social media tools at the moment, providing some useful information about how Twitter can be used for business purposes featuring concrete negative and positive examples.
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POPSChoosing Best Colors for the Web This Web page contains three basic guidelines for making effective color choices that work for nearly everyone. Following the guidelines are explanations of the three perceptual attributes of color -- hue, lightness and saturation -- as they are used by vision scientists
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POPSUsability Mitsakes in Big Houses like Kaspesky, Avast or Panda An article with concrete examples of usability mistakes that happen on regular basis on websites in general and in software related websites in particular. Confusing site structure, lack of search function, invisible links, non-optimized 404 pages, errors in usability forms and splash pages are only some aspects exemplified here.
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POPSReading Online What Is This Article About? For the past month, I've been away from the computer screen. Now I'm back reading on it many hours a day. Which got me thinking: How do we read online?
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POPS35 Professional Looking Corporate Websites Below is a list of some of the best corporate websites out there. La creme de la creme! If you’re looking for some inspiration for your next corporate design, then this is the place to be. If not, you might want to bookmark this page for future reference.
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POPSThe death of 10 in Gymnastics No more tens for the young gymnasts. The scoring terms changed. Nadia Comaneci will be the sole gymnast with ten in the history of the olympci games.
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POPSSoftware Trials An article about software trail versions answering to questions such as: which are the trends about trial software, which is their typology and how is it more effective - more or less limitations?
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POPSWhy People Need Stories to Thrive As narrative is defined, people know it when they feel it. Whether fiction or nonfiction, a narrative engages its audience through psychological realism—recognizable emotions and believable interactions among characters.
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POPSXML Sitemaps: Guidelines on Their Use Over the past couple of days I have been putting together some internal guidelines on various aspects of our jobs. This should ensure that we are giving consistent information to our various clients. Most of these guidelines have been fairly straightforward with nothing in them to write home about. However, one of the hardest guidelines to write has been the one talking about xml sitemaps. So, rather than horde my thoughts, I'm going to open them up to all of you.
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POPSPetty Capitalism in the Centre of a Post-socialist Capital Transformations in the political and economic spheres after the collapse of communism determined rather localized responses to these forces. It was not a linear development to reach the Western societal models, as “transition” assumed. Even if there was a growing internal and external pressure to rationalize and formalize economy in the capitalist logic, the mechanisms they fostered functioned after a period of uncertainty. Opposite to transitology, it is argued that the formalization of economy is coexistent with informal practices of economy - that sometimes have lasted since the Communist Era. In this sense, I find extremely poignant the resultant blend of formal and informal economy that characterizes most of these countries. Therefore, I will further focus on a seasonal market held in a central square of Bucharest.
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POPS10 Useful Free Tools in the AdWords Campaign An article presenting 10 free useful tools to be used in the AdWords campaign. From keyword jugglers and synonym tools, they are all useful in any AdWords Campaign. It is true that the campaign cannot be fully automated but al least your work will get easier.
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POPSBackup CD and Download Insurance Service An article by Bogdan Popescu. Download Insurance Service and the Backup CD option are of vital importance for software vendors nowadays. Therefore, e-commerce providers should come to meet this developing need of theirs.
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POPSForums more popular than blogs An article by Bogdan Popescu, online editor at Avangate.Forums still seem to be in the lead in comparison with blogs. At the same time, according to this mini-study, successful software developers employ at least of these two methods (blogs or forums) as an interaction (marketing) form with their clients.
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POPSLee Odden interview Video conversation with Lee Odden about e-commerce blogging and how to optimize and send press releases for the search engines and editors
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POPSSEO interview with Rand Fishkin Rand Fishkin interviewed by Adriana Iordan – an interview about the SEO tactics to build a business, which are the most common strategies and mistakes that companies make.
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POPSInformation on e-commerce VAT An article about the regulations that the European Union imposes on software related transactions. Find out whether you need or not to pay VAT.
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POPSHow to design links An interesting article with precious advice about how to create links on the web from a usability point of view.
. I strongly recommend it. 
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