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    Why Google is prime target for Microsoft and Yahoo
    alexpapa
    by alexpapa  11-1-2007   
     Key differences in the revenue generation of online marketing services show why Google is the player to stop for Microsoft and Yahoo... probably not only for them as marketing budgets are gradually being reallocated to better cover interactive online and on-demand channels and practices.
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    Microsoft's woes?
    alexpapa
    by alexpapa  9-25-2007   
     The hits seem to keep coming for Microsoft who has hard time imposing Vista on the market, faces issues with Excel, a flagship product, and lost an important legal battle with the EU Commission over its competitive behavior. While Microsoft's tactics justifiably cause customers to be concerned, I believe the weapon of market dominance ends up being a boomerang for a company because its erodes its relational capital with customers and local communities, drives intense reactions from competitors and regulators and probably leads to some form of complacency and arrogance of its personnel, who may end up believing that whatever they release will end up being bought by a market taken hostage by their employer.
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