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POPSConversion Funnel Optimization "Conversion funnel optimization is the process of redesigning, testing, and analyzing the pages of your website after the landing page. This can include anything in your conversion tunnel such as product detail pages (if category pages are used as landing pages), the shopping cart, and the checkout process. Simple changes to your conversion funnel optimization can lead to big improvements in your conversion rate."
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POPSConversion Rate Optimization "Conversion Rate Optimization is key to Internet marketing success. Driving traffic to your website is only half the battle. What really matters is getting all those website visitors to make a purchase, sign up, download, or do whatever other action you'd identified. Magnifi Online will help you do just that with our conversion rate optimization programs."