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POPSa visualization of pervasive narrative development in a social web of influencers and connectors Each node is a thread. Each connection is a link. The ability to influence the silent audience becomes easier to understand when the interface is modified to display the "social web." This is the value of converting brand 'talkers'/evangelists into better teachers through collaborative ideation and seeding indigenous collaborative web technologies for mass distribution of consumer generated marketing.
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POPSFlickr: Rasmussen Flickr account for collaborative brainstorming and new product development with DIY communities.
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POPSCollaborative Ideation Collaborative Ideation is a tumblelog I use to synthesize voice and perspective for the various social networks within which I experiment. I started an online social media experiment a year ago with R&D in mind. However, I quickly discovered that a responsive online presence was a far more valuable tool as a new method for learning from customers.