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POPSWhy The iPhone, Not Amazon.com's Kindle, Is The Future Nice get by Newsweek’s Steven Levy on Amazon.com’s e-book effort, dubbed Kindle. Amazon Chief Executive Jeff Bezos has found a reason to switch from bound paper to bits: a wireless connection that allows readers to browse for new information or download new books – any new book -- on the go. Smart. Two problems: 1) Price: at $400 bucks it’s not cheap enough to compete with books – or even cheap laptops; 2) Fees: It charges subscriptions for blogs and newspapers – uh, I can get those for free, online. The real challenge here isn’t replacing the book. It’s competing with the Internet and the devices used to connect to it: the content available online is growing too fast, and the devices for accessing the Net are getting better and cheaper too quickly. The result will be devices that are about being connected to people, information, and services -- not just consuming information. Such a device is already here. It’s called the iPhone.