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POPSA New Star Clipper is Born- Follow her, Pop her clips...:) Meredith is one of my favorite new social media buddies. We work together and she is one of the most supportive members of the team championing social media engagement- I'm sure clipper AmandaGravel would completely agree. Giver her a little pop, comment... and welcome her to our Clipmarks community
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POPSAdam Broitman on "Facebook Gets Googley/ Google Starts to Feed" Social Media maven, Adam Broitman serves up a great post on the developing relationship between Facebook and Google. Is there love in the air or are these two Internet darlings headed for bitter divorce? Broitman says, "My feeling is that we will begin to see a lot more rivalry between these two companies."
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POPSFord's Foray Into Creating the Ultimate Social Media Press Release I couldn't clip all of the content to really show you how well done this SM press release from Ford is but you can check it out by visiting http://media.ford.com/products/focus08/index.html. Thanks to Bryan Person for Twittering about this today and bringing it to my attention. Bryan writes an awesome blog at www.bryper.com and serves up a must-download podcast, New Comm Road.
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POPSFuser: Out of the [In]box Technology For the sake of total transparency, I will say first that Fuser is a client of an agency that I work with. Beyond that, this new development is a tool that I will definitely use. I'm experiencing overload just with Outlook accounts; Throw in my Facebook and other social networking activity and its become nearly impossible to manage my mail... but Fuser definitely gives me hope. This mashup of everything the Web 2.0 innovators have set up over the past few years is a new model that I think we will be noticing a lot of in e-business.
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POPSSimilpedia Thanks to Steve Rubel, one of my favorite bloggers at www.micropersuasion.com for linking to this new site.
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POPSWhen Companies Facebook: Another Example of Social Media Marketing Gone Wrong
This is like email spam copied and pasted into a profile page. If you want people to care and talk about your company, take the time to build a thoughtful profile; offer interesting content rather than simply asking me to act as a medium to promote your product(s) in my friend networks. Facebook started as an exclusive college network. My friends and I used Facebook as a tool to stay in touch with our buddies; as our friends graduated or were spread out over the country (and world) for long summer breaks, the site acted as a take-anywhere extension of the best parts of our dorm life. Companies really have to take care that "friend" requests feel sincere. Engage us, talk to us, give a human face to your company. Don't use the site to spam: Use it to build relationships with us and stay in touch in a manner that honors the values that compelled us, four years ago as college freshman, to sign up and join the the Facebook.
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POPSSearch Mashup: Check out this new site. Check out www.symbaloo.com; Symbaloo must have a really great affiliate program with all of the featured content providers given search space on this site. In the coming days of the web, banner ads will remain but this ability to integrate advertising as an integral part of site content and functionality will change the way new sites monetize page space.
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