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Sixchannels- Why Double Opt-In Database is Important
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6-10-2009 6:07 AM
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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/17fd587e-e148-4955-b0e8-2341751284be/FCCB0364-04B4-4940-A6D0-4373CCFB5E38/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://community.brandrepublic.com/forums/t/12435.aspx" href="http://community.brandrepublic.com/forums/t/12435.aspx" style="font-size: 11px;">community.brandrepublic.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://community.brandrepublic.com/forums/t/12435.aspx"><H4 class="ForumPostTitle"> SixChannels answers Why Double Opt-In Database is Important </H4></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://community.brandrepublic.com/forums/t/12435.aspx"><P><A title="sixchannels blogspot" href="http://sixchannels.blogspot.com/">SixChannels</A> says Database marketing is key of success for the Sales & Marketing department of any industry or company.<BR /><DIV>We all know how difficult to make a brand image of company in this competitve market. If we are using a opt-in datbase than there will be not much problem but what if after using the opt-in database we are getting spam complaints. This can ruin the brand image of company & also the credibility.</DIV><BR />For this reason, we strongly recommend only sending permission-based email, also known as opt-in email. <STRONG>Double Opt-In</STRONG><STRONG> Database Marketing</STRONG> can be an extremely effective way to increase visitor-to-sale conversion rates, build strong relationships with your customers, and turn your one-time buyers into lifetime product evangelizers who recommend your organization to everyone they know.</P></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;"> </td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/FCCB0364-04B4-4940-A6D0-4373CCFB5E38/blog/" title="blog or email this clip"><img src="http://content7.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>
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