Oakland's Peerless Coffee is still going strong


	Oakland's Peerless Coffee is still going strong

Lexica

11-6-2009 4:41 PM

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tags:

coffee, oakland, business, family-businesses

Lexica says:

Peerless' cupping room, in fact, might be the most charming around, with the same furniture that John Vukasinovich used decades ago lining its cramped quarters, along with a shiny new spittoon - essential for cupping.

"We thought for hygienic purposes, we should retire the old one," jokes George Jr.

Perhaps it will last into the next generation - there's already a fourth in the wings. Will Kristina's oldest son, 7-year-old John William, become the family's next great cupper?

"I hope," George Jr. says with smile. "Bring him on."

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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/e8ebdd54-b882-4d7e-96d3-d0a9418a6f9e/F92114A4-595C-421E-9D11-3EED8776222C/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.sfgate.com/cgi-bin/article.cgi?f=/c/a/2009/11/05/DD7V1AE3OC.DTL" href="http://www.sfgate.com/cgi-bin/article.cgi?f=/c/a/2009/11/05/DD7V1AE3OC.DTL" style="font-size: 11px;">www.sfgate.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.sfgate.com/cgi-bin/article.cgi?f=/c/a/2009/11/05/DD7V1AE3OC.DTL"><P>When George Vukasin Sr. was approached by prospective buyers more than a decade ago, he asked his suitors why they wanted to purchase his family-run Peerless Coffee & Tea business. </P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.sfgate.com/cgi-bin/article.cgi?f=/c/a/2009/11/05/DD7V1AE3OC.DTL"><P>Because you're too old, Vukasin was told.</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.sfgate.com/cgi-bin/article.cgi?f=/c/a/2009/11/05/DD7V1AE3OC.DTL"><P>"And they were right. 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