India Prioritizes Branding in Real Estate

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	India Prioritizes Branding in Real Estate

trendagitator

2-23-2008 7:15 PM

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trendagitator says:

As India's rapidly growing middle-to-upper consumer segment becomes more brand conscious, the real estate industry prioritizes tone, manner and character when positioning new property developments.

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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/5166dff9-bb43-4057-9a1c-9ff3dba4d8e8/F83D4F0C-C64A-4C49-AF81-A189B6EA5FD3/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.financialexpress.com/news/Making-money-is-fine--but-don-t-forget-the-customer/276401/" href="http://www.financialexpress.com/news/Making-money-is-fine--but-don-t-forget-the-customer/276401/" style="font-size: 11px;">www.financialexpress.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.financialexpress.com/news/Making-money-is-fine--but-don-t-forget-the-customer/276401/"><FONT>Branding of real estate is now of paramount importance. It needs to be treated as any other product. One must treat real estate as brand and not as a commodity, especially when targeting the middle-to-upper section of  consumers. This is because ultimately, Indians today are getting more brand-conscious. 
</FONT></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/F83D4F0C-C64A-4C49-AF81-A189B6EA5FD3/blog/" title="blog or email this clip"><img src="http://content9.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>

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