Google Enters Ad Management Game


	Google Enters Ad Management Game

Tina Russo

3-13-2008 9:12 AM

946 views

tags:

google, ad manager, openx, goog

Tina Russo says:

Just one more avenue Google is trying. The company certainly doesn't rest on it's laurels.

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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/b272fe44-4196-4e20-bc81-d9ccff57a88d/E3427E6D-00E4-43DE-B90B-45A55BA98782/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.techcrunch.com/" href="http://www.techcrunch.com/" style="font-size: 11px;">www.techcrunch.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.techcrunch.com/">Google has soft launched <A href="http://online.wsj.com/article/SB120537498814032575.html?mod=technology_main_whats_news">Google Ad Manager<IMG src="http://i.ixnp.com/images/v3.20.2/t.gif" class="snap_preview_icon" id="snap_com_shot_link_icon" /></A>, an ad tool that allows publishers to manage ad placement on their sites</blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.techcrunch.com/">Users add their ad codes to Google Ad Manager then include the Ad Manager generated code on their sites. The service then tracks the page views and CTR on each ad unit, complete with statistics and the ability to geotarget or other break downs on each unit.</blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/E3427E6D-00E4-43DE-B90B-45A55BA98782/blog/" title="blog or email this clip"><img src="http://content6.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>

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