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“A Mobile Advertising Overview” Released by IAB
fuordigital
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7-23-2008 11:05 PM
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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/96bd0502-0770-4c8d-bfea-27e4a7d416bc/E319412A-BD16-475A-9340-9B9E87C5ED2C/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.otlacan.com/2008/07/22/a-mobile-advertising-overview-released-by-iab/" href="http://www.otlacan.com/2008/07/22/a-mobile-advertising-overview-released-by-iab/" style="font-size: 11px;">www.otlacan.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.otlacan.com/2008/07/22/a-mobile-advertising-overview-released-by-iab/"><H2><A rel="bookmark" href="http://www.otlacan.com/2008/07/22/a-mobile-advertising-overview-released-by-iab/" tip="Permanent Link to “A Mobile Advertising Overview” Released by IAB">“A Mobile Advertising Overview” Released by IAB</A></H2></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.otlacan.com/2008/07/22/a-mobile-advertising-overview-released-by-iab/"><P><A href="http://www.otlacan.com/2008/07/22/a-mobile-advertising-overview-released-by-iab/iablogo2-2/" rel="attachment wp-att-158" tip=""><IMG height="59" width="199" alt="" src="http://www.otlacan.com/wp-content/uploads/2008/07/iablogo2.png" title="iablogo2" class="alignleft size-medium wp-image-158" /></A>NEW YORK, NEW YORK (July 21, 2008)—The Interactive Advertising Bureau (IAB) today announced the release of “A Mobile Advertising Overview,” a document that demystifies the mobile platform and showcases it as a vital and growing medium for interactive advertising. It is the first report issued by the <A target="_blank" class="kblinker" href="http://www.otlacan.com/category/internet-advertising-bureau-iab/" tip="More about IAB »">IAB</A> on the mobile <A target="_blank" class="kblinker" href="http://www.otlacan.com/category/ad-networks-platforms/" tip="More about advertising platform »">advertising platform</A> and outlines a broad spectrum of opportunities for marketers and agencies as more and more of them utilize this emerging platform.</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.otlacan.com/2008/07/22/a-mobile-advertising-overview-released-by-iab/"><P>On July 21, the IAB will host a Leadership Forum on Mobile Advertising in New York City, where industry leaders, including marketers and agencies, will explore the opportunities and innovations of this dynamic medium.</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.otlacan.com/2008/07/22/a-mobile-advertising-overview-released-by-iab/"><P>To download the full report, please go to <A target="_blank" href="http://www.iab.net/mobileplatform" rel="nofollow" tip="">www.iab.net/mobileplatform</A>.</P></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;"> </td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/E319412A-BD16-475A-9340-9B9E87C5ED2C/blog/" title="blog or email this clip"><img src="http://content9.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>
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