Consumers Want Practical Mobile Internet


	Consumers Want Practical Mobile Internet

butesch

6-26-2008 2:08 PM

111 views

tags:

mobile, mobile web, mobile internet, web, mobility

Add a Comment

Login to Comment. Not a member yet? Sign up

View the Top Clips from June 26, 2008

Embed This Clip In Your Site...

<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/6ee6a3f3-cd10-4ef9-8504-d4060456bdf1/DE45CA44-CE91-40F1-833F-CE9D4FBB49A0/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.marketingcharts.com/direct/forget-ringtones-games-consumers-want-practical-mobile-internet-5081/?camp=newsletter&src=mc&type=textlink" href="http://www.marketingcharts.com/direct/forget-ringtones-games-consumers-want-practical-mobile-internet-5081/?camp=newsletter&src=mc&type=textlink" style="font-size: 11px;">www.marketingcharts.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingcharts.com/direct/forget-ringtones-games-consumers-want-practical-mobile-internet-5081/?camp=newsletter&src=mc&type=textlink"><H2>Forget Ringtones, Games - Consumers Want Practical Mobile Internet</H2></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingcharts.com/direct/forget-ringtones-games-consumers-want-practical-mobile-internet-5081/?camp=newsletter&src=mc&type=textlink"><P>Instead of entertainment and ringtones on their mobile phones, US and UK consumers want practical mobile web activities such as phone-optimized banking and travel planning, <A href="http://www.prnewswire.co.uk/cgi/news/release?id=229866">according to</A> a survey from <A href="http://mtld.mobi/">dotMobi</A> and <A href="http://akqa.com/">AKQA</A> Mobile that measured mobile internet usage and attitudes. <SPAN id="more-5081"></SPAN></P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingcharts.com/direct/forget-ringtones-games-consumers-want-practical-mobile-internet-5081/?camp=newsletter&src=mc&type=textlink"><P>This strong consumer interest in mobile banking and commerce suggests an inherent level of trust in the mobile web, according to dotMobi and AKQA.</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingcharts.com/direct/forget-ringtones-games-consumers-want-practical-mobile-internet-5081/?camp=newsletter&src=mc&type=textlink"><P>The study also showed that phones are very important to consumers: 63% said they would be more likely to give up their money than their mobile “smart phone” if they were mugged.</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingcharts.com/direct/forget-ringtones-games-consumers-want-practical-mobile-internet-5081/?camp=newsletter&src=mc&type=textlink"><LI value="0">86% of participants said they were interested in knowing which sites are easily accessible on a mobile phone. </LI></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingcharts.com/direct/forget-ringtones-games-consumers-want-practical-mobile-internet-5081/?camp=newsletter&src=mc&type=textlink"><LI value="0">50% said a poor experience on their initial use of the mobile web made them “reluctant to access” either the site or the internet in general on their mobile phones again. </LI></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/DE45CA44-CE91-40F1-833F-CE9D4FBB49A0/blog/" title="blog or email this clip"><img src="http://content7.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>

Clipmarks: Home; New Clips; Top Clips; Dashboard

Popular Topics: News; Life; Science; Technology; Entertainment

Get Started: Sign Up; Install Clipping Tool; How Clipping Works; Clip-to-Blog™; ClipSearch

Tools and Resources: FAQ; ClipWeek; Top Clippers; Top Tags; Site Map

About Clipmarks: About Us; Contact; Blog; Copyright; Privacy; EULA

Search Options

Related Clips

More clips from butesch

Today's Top Clips