<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/d84ed423-b8cb-4826-9a91-c9e4586e449e/DB4991D8-60DE-400C-AFB0-3953784DB0DE/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.marketingcharts.com/direct/us-mobile-user-numbers-ad-recall-climbing-steadily-5669/limbo-mobile-ad-recall-by-format-us-uk-india-2q08jpg/" href="http://www.marketingcharts.com/direct/us-mobile-user-numbers-ad-recall-climbing-steadily-5669/limbo-mobile-ad-recall-by-format-us-uk-india-2q08jpg/" style="font-size: 11px;">www.marketingcharts.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingcharts.com/direct/us-mobile-user-numbers-ad-recall-climbing-steadily-5669/limbo-mobile-ad-recall-by-format-us-uk-india-2q08jpg/"><H2><A rev="attachment" href="http://www.marketingcharts.com/direct/us-mobile-user-numbers-ad-recall-climbing-steadily-5669/">US Mobile User Numbers, Ad Recall Climbing Steadily</A></H2></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingcharts.com/direct/us-mobile-user-numbers-ad-recall-climbing-steadily-5669/limbo-mobile-ad-recall-by-format-us-uk-india-2q08jpg/"><div align="center"><img src="http://content7.clipmarks.com/blog_cache/www.marketingcharts.com/img/95937645-2797-449D-BFED-759D157E7F54" alt="" /></div></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingcharts.com/direct/us-mobile-user-numbers-ad-recall-climbing-steadily-5669/limbo-mobile-ad-recall-by-format-us-uk-india-2q08jpg/"><P>Though the US lags behind the UK and India in many mobile phone usage categories, the number of US mobile phone users has grown from 251 million in 4Q07 to over 263 million in 2Q08 - up nearly 10% - <A href="http://www.businesswire.com/news/home/20080812006317/en">according to</A> a <A href="http://www.limbo.com">Limbo</A> and <A href="http://www.gfknop.com/technology">GfK Technology</A> Mobile Advertising Report. </P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingcharts.com/direct/us-mobile-user-numbers-ad-recall-climbing-steadily-5669/limbo-mobile-ad-recall-by-format-us-uk-india-2q08jpg/"><P>The US also shows steady increases in the number of people who recall seeing advertising through their mobile phone, from 31% in ‘07 to 37% in 2Q.</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingcharts.com/direct/us-mobile-user-numbers-ad-recall-climbing-steadily-5669/limbo-mobile-ad-recall-by-format-us-uk-india-2q08jpg/"><P>Higher percentages of mobile phone users in the UK and India say they are receiving advertising messages through their mobile phone - 85% in India, 51% in the UK.</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingcharts.com/direct/us-mobile-user-numbers-ad-recall-climbing-steadily-5669/limbo-mobile-ad-recall-by-format-us-uk-india-2q08jpg/"><div align="center"><img src="http://content8.clipmarks.com/blog_cache/www.marketingcharts.com/img/CD64FF3C-7F09-443E-A49A-7AC39AC3174C" alt="limbo-mobile-ad-recall-by-format-us-uk-india-2q08.jpg" /></div></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingcharts.com/direct/us-mobile-user-numbers-ad-recall-climbing-steadily-5669/limbo-mobile-ad-recall-by-format-us-uk-india-2q08jpg/"><P>“With enhanced handsets and flat rate data tariffs increasingly common, it is only a matter of time before mobile internet advertising starts to rival the penetration of SMS or text message marketing,” said Colin Strong, head of mobile communications research at GfK Technology.</P></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/DB4991D8-60DE-400C-AFB0-3953784DB0DE/blog/" title="blog or email this clip"><img src="http://content9.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>

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