‘Content’ new king for mobile phone makers


	‘Content’ new king for mobile phone makers

clipblogs

5-6-2008 11:56 PM

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content, vas, mobile, mobile content, nokia, samsung, bollywood, ringtone, sms

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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/572789f4-0779-4557-b730-fc548373060e/D331FE8B-7CC2-47B6-983E-E5B0B9008016/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://unwireindia.com/2008/05/content-new-king-for-mobile-phone-makers/" href="http://unwireindia.com/2008/05/content-new-king-for-mobile-phone-makers/" style="font-size: 11px;">unwireindia.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://unwireindia.com/2008/05/content-new-king-for-mobile-phone-makers/"><DIV class="entry">
					<P><STRONG>A cluttered mobile phone market, over a dozen brands with perhaps hundreds of models among them, is making cellphone manufacturers rely more and more on content to differentiate their offerings.</STRONG></p> <P>Industry majors like Nokia, Samsung, Motorola et al are tying up with content providers to embed their phones with the latest content, anything from staple Bollywood fare to games to navigation et al.</p> <P>In its 2007 report, global market intelligence firm IDC has estimated that Indian non-SMS mobile value added services (<A href="http://unwireindia.com/category/vas/">VAS</A>) market will grow to $1 billion this year, up from $570 million last year. Mobile content has been broadly divided into categories like entertainment, information and utilities. <A class="more-link" href="http://unwireindia.com/2008/05/content-new-king-for-mobile-phone-makers/#more-414">Read the rest of this entry »</A></p> </DIV></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/D331FE8B-7CC2-47B6-983E-E5B0B9008016/blog/" title="blog or email this clip"><img src="http://content6.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>