<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/840f3b19-6ca8-4539-b652-315fd99827bd/BF42622D-0335-4C88-B8E6-15E1B2408833/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://battellemedia.com/archives/002026.php#comment_12942" href="http://battellemedia.com/archives/002026.php#comment_12942" style="font-size: 11px;">battellemedia.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://battellemedia.com/archives/002026.php#comment_12942"><P> <em>Social media “is going to be a gigantic piece of what we do,” says Yahoo CEO Terry Semel. “I don’t think old media is what people are going to spend most of their time doing on the Internet. This paradigm needs its own inventions, its own methods, its own way to go forward.”... </em></P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://battellemedia.com/archives/002026.php#comment_12942"><EM>If social search pans out, it could give Yahoo a much-needed edge over Google. Google takes an automated approach to search, throwing armies of Ph.D.s and thousands of servers at the problem. It wants to make search more relevant by creating better algorithms. Yahoo also does algorithmic search, but it can’t beat Google at that game. So it’s gambling that tapping into the collective intelligence of its audience will produce more relevant search results.... </EM></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/BF42622D-0335-4C88-B8E6-15E1B2408833/blog/" title="blog or email this clip"><img src="http://content6.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>

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