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The internet overtakes television in battle for advertising
eugene_hinhin
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10-8-2009 12:35 AM
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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/999d650a-e7d7-4bf5-84ef-0afd24aa0cdc/BEDCC876-29B0-4343-8419-92110068F76E/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.dailymail.co.uk/news/article-1217063/Online-advertising-overtakes-television-time.html" href="http://www.dailymail.co.uk/news/article-1217063/Online-advertising-overtakes-television-time.html" style="font-size: 11px;">www.dailymail.co.uk</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.dailymail.co.uk/news/article-1217063/Online-advertising-overtakes-television-time.html"><div align="center"><img src="http://content7.clipmarks.com/blog_cache/www.dailymail.co.uk/img/C114B164-C812-485E-8CB0-1D4767F54DB0" alt="Mail Online" /></div></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.dailymail.co.uk/news/article-1217063/Online-advertising-overtakes-television-time.html"><H1>The internet overtakes television in battle for advertising<BR /></H1></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.dailymail.co.uk/news/article-1217063/Online-advertising-overtakes-television-time.html"><P> By <A rel="nofollow" class="author" href="http://www.dailymail.co.uk/home/search.html?s=y&authornamef=Daily+Mail+Reporter">Daily Mail Reporter</A> Last updated at 12:56 AM on 01st October 2009</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.dailymail.co.uk/news/article-1217063/Online-advertising-overtakes-television-time.html"><P>Advertising spending on the internet has overtaken that on TV for the first time. </P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.dailymail.co.uk/news/article-1217063/Online-advertising-overtakes-television-time.html"><P>A record £1.75billion was spent online in the first half of this year, compared with £1.64billion for TV, a study found. </P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.dailymail.co.uk/news/article-1217063/Online-advertising-overtakes-television-time.html"><P>It is thought Britain is the first major economy where web advertising has overtaken TV. </P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.dailymail.co.uk/news/article-1217063/Online-advertising-overtakes-television-time.html"><P>Television had been the leading advertising medium for half a century. But it has taken the web little more than a decade to surpass it. </P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.dailymail.co.uk/news/article-1217063/Online-advertising-overtakes-television-time.html"><P>While internet spending grew by 4.6 per cent in the first half of 2009 compared with the year before, TV advertising fell by 17 per cent. </P></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;"> </td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/BEDCC876-29B0-4343-8419-92110068F76E/blog/" title="blog or email this clip"><img src="http://content8.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>
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