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US Online Video Advertising Spending 2007 - 2013
fuordigital
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9-10-2008 10:16 AM
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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/82d03aed-1544-44ec-9fac-32ef0c1b85bf/BAB45F48-106F-4293-9CB0-7D508974DC22/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.marketingcharts.com/television/emarketer-revises-online-video-ad-spend-projections-downward-5679/emarketer-online-video-ad-spend-us-2007-2013jpg/" href="http://www.marketingcharts.com/television/emarketer-revises-online-video-ad-spend-projections-downward-5679/emarketer-online-video-ad-spend-us-2007-2013jpg/" style="font-size: 11px;">www.marketingcharts.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingcharts.com/television/emarketer-revises-online-video-ad-spend-projections-downward-5679/emarketer-online-video-ad-spend-us-2007-2013jpg/"><P>Advertisers will spend $505 million on online video advertising in 2008, <A href="http://www.emarketer.com/Article.aspx?id=1006485">according to</A> a downward-revised projection by <A href="http://www.emarketer.com/">eMarketer</A>, which said the significant drop was “due to changes in methodology, based on historical data from the Interactive Advertising Bureau (<A href="http://iab.net">IAB</A>), eMarketer’s benchmark source.” </P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingcharts.com/television/emarketer-revises-online-video-ad-spend-projections-downward-5679/emarketer-online-video-ad-spend-us-2007-2013jpg/"><P>Though the online-video ad spend projection is a severe decrease from the one eMarketer issued in February - which forecast a spend of $1.4 billion - the lowered estimate still signifies an increase of 55.9% over 2007 spending levels, it said.</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingcharts.com/television/emarketer-revises-online-video-ad-spend-projections-downward-5679/emarketer-online-video-ad-spend-us-2007-2013jpg/"><div align="center"><img src="http://content7.clipmarks.com/blog_cache/www.marketingcharts.com/img/0AE97CE7-0FEF-48BF-B3FD-49C7EA20B212" alt="emarketer-online-video-ad-spend-us-2007-2013.jpg" /></div></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;"> </td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/BAB45F48-106F-4293-9CB0-7D508974DC22/blog/" title="blog or email this clip"><img src="http://content8.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>
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