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	CozmoTV

jrome

4-27-2007 9:55 AM

282 views

tags:

widget, distribution, cozmotv

jrome says:

This seems like the biz model for a lot of startups. It's no longer necessary to drive traffic to your site. You can drive traffic through embedded widgets across the web and greatly increase the chance of being seen and, ergo, becoming relevant to the web-surfer-at-large.

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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/ba26ef2d-81fd-4675-ad82-d055e6ca9903/B33AD2EA-10FF-4548-B75D-70238853CDA0/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.techcrunch.com/2007/04/26/cozmo-wants-to-kill-your-tv/" href="http://www.techcrunch.com/2007/04/26/cozmo-wants-to-kill-your-tv/" style="font-size: 11px;">www.techcrunch.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.techcrunch.com/2007/04/26/cozmo-wants-to-kill-your-tv/"><P>Cozmo wants to eventually move beyond viral video sites after scaling up the service. They are logging 25,000 uniques to their site each month, but want the upcoming widget to be their main form of distribution. The widget is designed to be a self contained version of Cozmo’s entire offering, allowing users to sign up for accounts, rip the code for the current player, or create their own.</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.techcrunch.com/2007/04/26/cozmo-wants-to-kill-your-tv/"><P>The hope is that after building up a network of these widget players, they’ll serve as a direct distribution parter for content creators. Creators and affiliates who distribute the content will get revenue shares of contextual banner and interstitial video ads served on the player.</P></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/B33AD2EA-10FF-4548-B75D-70238853CDA0/blog/" title="blog or email this clip"><img src="http://content7.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>

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