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Alliance for the Arts Integrates Online Marketing Campaigns with Lyris
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7-8-2009 3:18 AM
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tags:
email marketing
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online marketing
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email communications
,
web analytics
,
software technology
,
search engine marketing
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social media
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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/699e253f-a3d2-425f-a2aa-eee3c479bfe8/B0DF5D63-9BAA-42BB-9171-ABF096AE7E6B/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.pr-inside.com/alliance-for-the-arts-integrates-online-r1333480.htm" href="http://www.pr-inside.com/alliance-for-the-arts-integrates-online-r1333480.htm" style="font-size: 11px;">www.pr-inside.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.pr-inside.com/alliance-for-the-arts-integrates-online-r1333480.htm"><FONT face="Georgia, Times New Roman, Times, serif">Alliance for the Arts Integrates Online Marketing Campaigns with Lyris</FONT></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.pr-inside.com/alliance-for-the-arts-integrates-online-r1333480.htm"><DIV>EMERYVILLE, CA –Lyris, Inc., the online <A href="#" class="kLink" target="undefined" id="KonaLink1"><FONT color="#0000cc"><SPAN class="kLink">marketing </SPAN><SPAN class="kLink">expert</SPAN></FONT><SPAN id="preLoadWrap1"><DIV id="preLoadLayer1"><IMG src="http://kona.kontera.com/javascript/lib/imgs/grey_loader.gif" /></DIV></SPAN></A>, on February 24, 2009 announced that Alliance for the Arts is using Lyris HQ to better manage, track and interact with their diverse audiences through targeted email communications. </DIV></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.pr-inside.com/alliance-for-the-arts-integrates-online-r1333480.htm"><DIV> “Lyris HQ has enabled us to expand beyond just emailing our newsletters, to allow us to segment our diverse audiences and track interaction,” said Randall Bourscheidt, President, Alliance for the Arts. “The suite allows us to better understand and interact with our audiences, and in turn, build better awareness for research and cultural events throughout New York City.”</DIV></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.pr-inside.com/alliance-for-the-arts-integrates-online-r1333480.htm"><div align="center"><img src="http://content8.clipmarks.com/blog_cache/www.pr-inside.com/img/852D3211-7655-4C20-98A2-E772E162BD82" alt="Lyris, Inc." /></div></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;"> </td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/B0DF5D63-9BAA-42BB-9171-ABF096AE7E6B/blog/" title="blog or email this clip"><img src="http://content9.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>
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