<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/1d51fe7d-a723-485b-8762-cc9e28ffb8d0/AE4A830B-BB78-4B3E-90E1-13EF65C43168/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://videos.webpronews.com/2009/09/18/government-to-regulate-social-web/" href="http://videos.webpronews.com/2009/09/18/government-to-regulate-social-web/" style="font-size: 11px;">videos.webpronews.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://videos.webpronews.com/2009/09/18/government-to-regulate-social-web/"><P>A growing but controversial trend on the Internet is receiving a great deal of scrutiny from the government. The trend involves paid or sponsored endorsements, testimonials, and more on blogs and various social media sites. The <A href="http://www.ftc.gov/">Federal Trade Commission</A> began investigating these practices earlier this year and announced it would release new rules and guidelines to update the current legislation.</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://videos.webpronews.com/2009/09/18/government-to-regulate-social-web/"><P>As a result, marketers, advertisers, and bloggers alike are all raising concern. Is it necessary for the government to intervene? A problem does exist since consumers are directly affected by paid and sponsored posts, but is government regulation the answer?</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://videos.webpronews.com/2009/09/18/government-to-regulate-social-web/"><P><A href="http://www.briansolis.com/">Brian Solis</A>, the Principal of <A href="http://www.future-works.com/">FutureWorks</A>, conducted a study on <A href="http://www.facebook.com/">Facebook</A> to explore possible solutions. He found that while most everyone agreed that disclosure was the key to solving the issue, they could not agree on a standard format.</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://videos.webpronews.com/2009/09/18/government-to-regulate-social-web/"><H2>Government to Regulate Social Web</H2></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/AE4A830B-BB78-4B3E-90E1-13EF65C43168/blog/" title="blog or email this clip"><img src="http://content9.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>

New from the makers of Clipmarks:  Amplify.com - Don't just share the news...Amplify it!