Sony Ericsson Slips to #5 in Global Phones


	Sony Ericsson Slips to #5 in Global Phones

Elizabeth Woyke

4-23-2008 2:39 PM

500 views

Elizabeth Woyke says:

Following a rocky Q1, the handset maker falls behind Nokia, Samsung, Motorola and--now--LG.

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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/e7fe2dd5-cf77-4274-ab41-a4448855ded3/A88D7CAA-A423-4E51-96DE-22CB3E808E6C/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.guardian.co.uk/feedarticle?id=7480762" href="http://www.guardian.co.uk/feedarticle?id=7480762" style="font-size: 11px;">www.guardian.co.uk</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.guardian.co.uk/feedarticle?id=7480762"><DIV> STOCKHOLM, April 23 (Reuters) - Sony Ericsson posted a 47
percent dive in first-quarter profits on Wednesday, slipping to
fifth place in global market share as demand slowed for its more
expensive camera and music handsets.</DIV></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.guardian.co.uk/feedarticle?id=7480762"><DIV> "We see that the demand on the high end has softened," Sony
Ericsson sales chief Anders Runevad told a conference call,
adding that consumers were becoming more cautious.</DIV></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.guardian.co.uk/feedarticle?id=7480762"><DIV> The company, owned by Japan's Sony Corp and Sweden's
Ericsson, sold 22.3 million phones in the quarter -- up just 2
percent from a year earlier -- and lost market share to
faster-growing Nokia and South Korean rivals.</DIV></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.guardian.co.uk/feedarticle?id=7480762"><DIV> Sony Ericsson said it lost 1 percentage point in market
share to 8 percent, a fall that meant it ceded the No. 4 spot in
the handset market to South Korea's LG Electronics.</DIV></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.guardian.co.uk/feedarticle?id=7480762"><DIV> Slower demand and a shortage of LCD displays cut
first-quarter pretax profit to 193 million euros ($306 million)
from a prior-year 362 million.</DIV></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/A88D7CAA-A423-4E51-96DE-22CB3E808E6C/blog/" title="blog or email this clip"><img src="http://content6.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>

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