WELLS FARGO: PARTICIPATION FOR REAL comments by David Armano


	WELLS FARGO: PARTICIPATION FOR REAL comments by David Armano

cobrandit

1-6-2009 12:18 AM

116 views

tags:

cobrandit, wellsfargo, davidarmano

cobrandit says:

This really is a very good post, on the key topic of the day. Companies have been "participating" in social media for awhile...if you mean blasting content out on facebook with no follow through on the comments and activity. Time for that to change! Leading companies are now dedicating staff to social media outreach and real participation. Video with David Armano to follow. Stay tuned!

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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/12f585c3-a616-4a7a-9948-7142f8a1b49d/A6A46429-0757-49D0-88CA-6976B035094B/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://darmano.typepad.com/logic_emotion/2009/01/wells-fargo-show-us-how-to-design-for-participation.html" href="http://darmano.typepad.com/logic_emotion/2009/01/wells-fargo-show-us-how-to-design-for-participation.html" style="font-size: 11px;">darmano.typepad.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://darmano.typepad.com/logic_emotion/2009/01/wells-fargo-show-us-how-to-design-for-participation.html"><H3 class="entry-header">Wells Fargo Shows Us How To Design For Participation</H3></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://darmano.typepad.com/logic_emotion/2009/01/wells-fargo-show-us-how-to-design-for-participation.html"><div align="center"><img src="http://content6.clipmarks.com/blog_cache/darmano.typepad.com/img/F4BB2FB4-EA29-4FEC-9467-CA14EB7A7F23" alt="Picture 559" /></div></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://darmano.typepad.com/logic_emotion/2009/01/wells-fargo-show-us-how-to-design-for-participation.html"><P>I just came across the very newly launched <A href="http://blog.wellsfargo.com/wachovia/">Wells Fargo Wachovia</A> blog.  Right off the bat, I noticed three things:</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://darmano.typepad.com/logic_emotion/2009/01/wells-fargo-show-us-how-to-design-for-participation.html"><P><STRONG>1</STRONG>. There are real people here<BR /><STRONG>2.</STRONG> They want to talk to me<BR /><STRONG>3</STRONG>. They are making it very easy to talk to them</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://darmano.typepad.com/logic_emotion/2009/01/wells-fargo-show-us-how-to-design-for-participation.html"><P>Call for participation may be the new call to action when it comes to communicating using social technologies and as I've said before—companies who invest by putting REAL LIVE PEOPLE behind there efforts are the ones that understand the real work which goes behind an initiative like this.</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://darmano.typepad.com/logic_emotion/2009/01/wells-fargo-show-us-how-to-design-for-participation.html"><P>Blog aside, this seemingly small execution is symbolic in my mind. I haven't seen something like this before and of course, I left a comment right away. In seconds. Kudos on the execution Wells, one small step for blogging, one giant step for participation.</P></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/A6A46429-0757-49D0-88CA-6976B035094B/blog/" title="blog or email this clip"><img src="http://content7.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>

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