<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/cb5ad9ce-0a06-4ec2-b734-8fd213806310/82A621DF-48D0-440C-9753-109DB39DD22A/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.entrepreneur.com/sales/presentations/article197926.html" href="http://www.entrepreneur.com/sales/presentations/article197926.html" style="font-size: 11px;">www.entrepreneur.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.entrepreneur.com/sales/presentations/article197926.html"><DIV id="ctl00_ctl00_bodyContentPlaceHolder_bodyContentPlaceHolder_articleHeader_divHeaderText"> <H1> Simplify Business Communication </H1> Technology allows us to be more creative and visual than ever. But using it to make things simpler is the real trick. <DIV class="byline"> By Whitney Chen   |   October 17, 2008 </DIV> </DIV></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.entrepreneur.com/sales/presentations/article197926.html"><P>In this information-overloaded age, your employees, potential clients, and investors don't have time to sift through the numbers and charts thrown at them. Just as in a grocery market or a bookstore where you just have to judge a meat sauce by its packaging, or a book by its cover, your audience needs you to help them choose you by <EM>simplifying</EM> your business, not by complicating things. </P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.entrepreneur.com/sales/presentations/article197926.html"><P>She recommends using a Sharpie and one sticky note per idea to keep them simple. It's easy to throw everything you know into a PowerPoint.</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.entrepreneur.com/sales/presentations/article197926.html"><P>"One mistake companies often make is that they try to create one communication and send it to everybody," Wood says. "But the reality is that you talk to a CEO very differently than you would talk to an employee on the factory floor."</P></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/82A621DF-48D0-440C-9753-109DB39DD22A/blog/" title="blog or email this clip"><img src="http://content6.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>

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