Mark Cuban, Facebook and OpenSocial


	Mark Cuban, Facebook and OpenSocial

Elizabeth Corcoran

11-5-2007 11:38 AM

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tags:

mark cuban, facebook, opensocial

Elizabeth Corcoran says:

Tim O'Reilly is one of the smartest independent thinkers on the web. I really like his point here -- that what we should look for is not merely a proliferation of tiny apps across every web-based application, but how to make use of social data. The full post is worth the click.

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While I like the direction of Google OpenSocial, not only may Google be too late, as Mark argues, I don't think they go far enough.  A framework and a set of Google Gadgets for building "social applications" misses the point.  We don't want to build more applications that look like Facebook applications.  It isn't about a social UI.  It's about deeper re-use of <EM>social data</EM> to enliven any application.  Some of those applications may have a minimal UI, like Google's breakthrough search app.  OpenSocial doesn't give us any of that.  Ajax widgets are a halfway house, an attempt to sandbox the kinds of applications that can be created.  And that will be the downfall of OpenSocial.  If all you can build are Facebook-like applications, Facebook wins.  
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