Meet Conference | Corporates Still Rule Content Space


	Meet Conference \| Corporates Still Rule Content Space

trendagitator

10-27-2007 11:15 AM

329 views

tags:

meet, content, disney, ecommerce, trend agitator

trendagitator says:

Although upstart content creators have forever changed the media distribution game, the Forbes MEET conference reveals big corporations still rule the content space with their financial resources, distribution power and marketing platforms. Disney's Bob Iger sums it up.

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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/952247d3-f89c-44b2-ba8e-14ba5f8f9ba3/71655009-9F6C-410E-A4B5-5EB6317FEC42/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://blogs.forbes.com/meetblog/" href="http://blogs.forbes.com/meetblog/" style="font-size: 11px;">blogs.forbes.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://blogs.forbes.com/meetblog/">How should traditional media respond? Disney President and Chief Executive Bob Iger had some smart words of advice for MEET attendees:<BR />      “Quality [content] is only as good as the access that we provide people to essentially experience that quality. In today’s world, unless you take advantage of the access that the technology is providing you, quality is not only meaningless--you’re basically irrelevant. You’ve got to be front and center on these new platforms to maintain your relevance.” </blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://blogs.forbes.com/meetblog/"><div align="center"><img src="http://content8.clipmarks.com/blog_cache/blogs.forbes.com/img/CDF36919-1820-49EF-A66C-B228439A107B" alt="" /></div></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/71655009-9F6C-410E-A4B5-5EB6317FEC42/blog/" title="blog or email this clip"><img src="http://content9.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>

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