<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/891033e3-1a5e-490f-8497-9b2afc60712a/6A727BE5-A567-451D-B3DF-AB6FB61099F4/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.marketingcharts.com/direct/one-fifth-of-marketers-send-emails-even-after-consumers-unsubscribe-6889/return-path-number-emails-sent-after-unsubscribe-request-fall-2008jpg/" href="http://www.marketingcharts.com/direct/one-fifth-of-marketers-send-emails-even-after-consumers-unsubscribe-6889/return-path-number-emails-sent-after-unsubscribe-request-fall-2008jpg/" style="font-size: 11px;">www.marketingcharts.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingcharts.com/direct/one-fifth-of-marketers-send-emails-even-after-consumers-unsubscribe-6889/return-path-number-emails-sent-after-unsubscribe-request-fall-2008jpg/"><H2><A rev="attachment" href="http://www.marketingcharts.com/direct/one-fifth-of-marketers-send-emails-even-after-consumers-unsubscribe-6889/">One-Fifth of Marketers Send Emails Even after Consumers Unsubscribe</A></H2></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingcharts.com/direct/one-fifth-of-marketers-send-emails-even-after-consumers-unsubscribe-6889/return-path-number-emails-sent-after-unsubscribe-request-fall-2008jpg/"><P>Some 20% of top brand marketers continue to send additional emails to consumers, even after they confirm requests from those consumers to “unsubscribe” from an email marketing list, <A href="http://www.returnpath.net/blog/press.php">according to</A> a research study from <A href="http://www.returnpath.net">Return Path</A>. </P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingcharts.com/direct/one-fifth-of-marketers-send-emails-even-after-consumers-unsubscribe-6889/return-path-number-emails-sent-after-unsubscribe-request-fall-2008jpg/"><div align="center"><img src="http://content9.clipmarks.com/blog_cache/www.marketingcharts.com/img/6C3F02E2-9E83-44CB-AF5C-C0E19A889137" alt="return-path-number-emails-sent-after-unsubscribe-request-fall-2008.jpg" /></div></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingcharts.com/direct/one-fifth-of-marketers-send-emails-even-after-consumers-unsubscribe-6889/return-path-number-emails-sent-after-unsubscribe-request-fall-2008jpg/"><P>Though the <A href="http://www.returnpath.net/landing/unsubscribestudy/">study</A>, “Keeping the Subscriber Experience Positive After ‘Unsubscribe Me,’” found that the majority (65%) of companies studied are handling the unsubscribe process in a straightforward and user-friendly way, it also discovered a significant percentage of marketers failing to promptly comply with user wishes to be removed from email lists.</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingcharts.com/direct/one-fifth-of-marketers-send-emails-even-after-consumers-unsubscribe-6889/return-path-number-emails-sent-after-unsubscribe-request-fall-2008jpg/"><P>Of the 20% of companies that sent more than one additional email after the opt-out request was received, many sent four or more additional messages, a practice that Return Path said could undermine customers’ relationships with the brand.</P></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/6A727BE5-A567-451D-B3DF-AB6FB61099F4/blog/" title="blog or email this clip"><img src="http://content6.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>

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