Mine Gold from Customer Data


	Mine Gold from Customer Data

lizanelson08

10-27-2009 1:53 AM

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tags:

customer data mining for gold, spinning customer data into gold, oracle customer data, oracle database marketing

lizanelson08 says:

Identifying new customers in economic hard times is a critical task for sales-oriented company. Greater relevance is derived for Business-to-business companies that relay on structured information for lead generation.

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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/65417849-346c-41fd-93b5-42b35a12e9b5/53C49131-65E6-4FE9-960E-59031590DD8E/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://oracleapplicationdecisionmakerslist.blogspot.com/2009/05/mine-gold-from-customer-data.html" href="http://oracleapplicationdecisionmakerslist.blogspot.com/2009/05/mine-gold-from-customer-data.html" style="font-size: 11px;">oracleapplicationdecisionmakerslist.blogspot.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://oracleapplicationdecisionmakerslist.blogspot.com/2009/05/mine-gold-from-customer-data.html"><P align="left"><SPAN>But prized data comes with a price, especially during tough market conditions. In current markets, structured information can be the differentiating factor for your business, and for survival. Now, let's examine the main segments in structured data</SPAN></P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://oracleapplicationdecisionmakerslist.blogspot.com/2009/05/mine-gold-from-customer-data.html"><SPAN>1 Company size details : revenue and number of employees</SPAN></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://oracleapplicationdecisionmakerslist.blogspot.com/2009/05/mine-gold-from-customer-data.html"><SPAN>2. Business classification: industrial sector, industry, sub-industry</SPAN></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://oracleapplicationdecisionmakerslist.blogspot.com/2009/05/mine-gold-from-customer-data.html"><SPAN>3. Company location: city, state, country</SPAN></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://oracleapplicationdecisionmakerslist.blogspot.com/2009/05/mine-gold-from-customer-data.html"><SPAN>4. Company structure : Headquarters, branch details etc, </SPAN></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://oracleapplicationdecisionmakerslist.blogspot.com/2009/05/mine-gold-from-customer-data.html"><SPAN>5. Software requirement : Operating system, application used, </SPAN></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://oracleapplicationdecisionmakerslist.blogspot.com/2009/05/mine-gold-from-customer-data.html"><SPAN>6. Employee title: C-level executive details, IT executive title, </SPAN></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://oracleapplicationdecisionmakerslist.blogspot.com/2009/05/mine-gold-from-customer-data.html"><SPAN>7. more...</SPAN></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://oracleapplicationdecisionmakerslist.blogspot.com/2009/05/mine-gold-from-customer-data.html"><SPAN>Are you capable of drawing insights into your best prospects with Superior data resources?</SPAN></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/53C49131-65E6-4FE9-960E-59031590DD8E/blog/" title="blog or email this clip"><img src="http://content8.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>

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