Scientists point out our flock mentality


	Scientists point out our flock mentality

lifecyce1898

2-21-2008 10:28 AM

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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/d04164ca-2451-44d3-87b2-9bcd532e9beb/51E56C40-0828-470D-9519-4D8C36D60AD4/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.zmescience.com/scientists-point-out-our-flock-mentality" href="http://www.zmescience.com/scientists-point-out-our-flock-mentality" style="font-size: 11px;">www.zmescience.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.zmescience.com/scientists-point-out-our-flock-mentality"><P><A href="http://www.zmescience.com/?attachment_id=239" rel="attachment wp-att-239" title="flock"><IMG align="left" src="http://www.zmescience.com/wp-content/uploads/2008/02/sheep.JPG" alt="flock" /></A>This has been talked about for ever, and as much as we admit it or not, a big mass of people is in fact quite easy to manipulate, because of our…<STRONG> flock mentality</STRONG>. Results from a study at the <A href="http://www.leeds.ac.uk/">University of Leeds</A> show that it takes a minority of just five per cent to influence a crowd’s direction. The other 95% will follow the path of the 5%, without even realizing this.</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.zmescience.com/scientists-point-out-our-flock-mentality"><P>The findings could have a major significance for directing the flow of large crowds especially in disaster cases, when it’s crucial to evaluate how the mass of people will react.</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.zmescience.com/scientists-point-out-our-flock-mentality"><P>“We initially started looking at consensus decision making in humans because we were interested in animal migration, particularly birds, where it can be difficult to identify the leaders of a flock,” says Professor Krause. “But it just goes to show that there are strong parallels between animal grouping behaviour and human crowds.”</P></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/51E56C40-0828-470D-9519-4D8C36D60AD4/blog/" title="blog or email this clip"><img src="http://content6.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>

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