"Future studies will need to evaluate the potential for male mate choice copying and deception in natural populations, because male mate choice copying cannot be evolutionarily stable if males always have an opportunity to deceive rivals," they said. After all, if males always attempt such deception, any competitor who didn't fall for the ruse would have easy access to the choicest mating partner."

Of course sexual deception is a male trait, female sexual deception is too good to be considered deception at all