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What does KEI mean?
mlevenhagen
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7-20-2008 12:12 PM
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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/3ba9d87a-3fa5-4494-9fdd-ade4c63002bd/49133B92-8580-4F37-8589-13E46E37CC58/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.keyworddiscovery.com/kd-faq-kei.html" href="http://www.keyworddiscovery.com/kd-faq-kei.html" style="font-size: 11px;">www.keyworddiscovery.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.keyworddiscovery.com/kd-faq-kei.html"><H4>What does KEI mean?</H4></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.keyworddiscovery.com/kd-faq-kei.html"><BLOCKQUOTE><DIV> KEI stands for Keyword Effectiveness Indicator and is designed to measure and quantify the quality and worth of search terms. This is done by correlating the number of times a keyword is searched for, with the number of pages on which it occurs. The KEI value is 0 to 10. It is similar in principal to the Richter scale commonly used to measure earthquakes and this is a good way to think about the figures. The most effective keywords will be those with a high KEI value. Such terms are typically searched for often, but appear on a small number of pages. </DIV><BR /><DIV> When using KEI, keep in mind that KEI is only a basic measurement and should not be used solely to meaure keyword effectiveness. Tools such as <A href="http://www.trellian.com/seotoolkit">SEO Toolkit</A> also check the other more important criteria, such as intitle, inanchor, Google Page Rank, Alexa Rank, PI Rank and the number of competing PPC ads on both Google and Yahoo. </DIV> For more information about KEI, see the <A href="http://www.keyworddiscovery.com/tour-kei.html">Keyword discovery KEI tour page</A>. </BLOCKQUOTE></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;"> </td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/49133B92-8580-4F37-8589-13E46E37CC58/blog/" title="blog or email this clip"><img src="http://content7.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>
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