<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/8d700c31-ae41-4b74-afd3-2dca3fb6e142/405DA2D0-431C-45A7-BE44-D8E0096E5152/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://emailmg.ipower.com/atmail/reademail.pl?id=353&folder=Inbox&cache=20090113123024105144.300174@mx12.emailroi.com&DisplayImages=1" href="http://emailmg.ipower.com/atmail/reademail.pl?id=353&folder=Inbox&cache=20090113123024105144.300174@mx12.emailroi.com&DisplayImages=1" style="font-size: 11px;">emailmg.ipower.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://emailmg.ipower.com/atmail/reademail.pl?id=353&folder=Inbox&cache=20090113123024105144.300174@mx12.emailroi.com&DisplayImages=1"><div align="center"><img src="http://content8.clipmarks.com/blog_cache/emailmg.ipower.com/img/DF6901C1-7EFF-4C3F-A052-80B9341C7FFB" alt="" /></div></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://emailmg.ipower.com/atmail/reademail.pl?id=353&folder=Inbox&cache=20090113123024105144.300174@mx12.emailroi.com&DisplayImages=1"><SPAN class="headline"> Maximizing Online Campaigns With Video </SPAN></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://emailmg.ipower.com/atmail/reademail.pl?id=353&folder=Inbox&cache=20090113123024105144.300174@mx12.emailroi.com&DisplayImages=1"><P class="body"> In October alone, more than 77% of Internet users watched 13.5 billion videos online.  This represents a dramatic shift in how consumers are engaging with content online.  The continued proliferation of broadband Internet access and the maturing of the online video market will continue to drive these numbers higher.  </P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://emailmg.ipower.com/atmail/reademail.pl?id=353&folder=Inbox&cache=20090113123024105144.300174@mx12.emailroi.com&DisplayImages=1">To thrive in this new environment, marketers must create video that:</blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://emailmg.ipower.com/atmail/reademail.pl?id=353&folder=Inbox&cache=20090113123024105144.300174@mx12.emailroi.com&DisplayImages=1"><UL> <li style="margin-left:16px;padding-left: 0px;"> Is original and authentic</LI> <li style="margin-left:16px;padding-left: 0px;"> Entertains and engages</LI> <li style="margin-left:16px;padding-left: 0px;"> Meets audience needs </LI> <li style="margin-left:16px;padding-left: 0px;"> Provides a path to learn more and share the experience</LI> </UL></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://emailmg.ipower.com/atmail/reademail.pl?id=353&folder=Inbox&cache=20090113123024105144.300174@mx12.emailroi.com&DisplayImages=1">Online video combines the emotional branding aspects of television and the direct-response attributes of the Web.  A recent Kelsey Group study found 55% of people who view a video visit the company's Web site; 30% visit a physical store; and 24% make a purchase as a result of watching.</blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://emailmg.ipower.com/atmail/reademail.pl?id=353&folder=Inbox&cache=20090113123024105144.300174@mx12.emailroi.com&DisplayImages=1">Affordable production costs allow for testing video content and targeting different audiences.  Marketers aren't forced to target the biggest pool of eyeballs</blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/405DA2D0-431C-45A7-BE44-D8E0096E5152/blog/" title="blog or email this clip"><img src="http://content7.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>

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