Google Slips Image Ads into Search Results


	Google Slips Image Ads into Search Results

fuordigital

10-29-2008 3:01 PM

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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/c0b458c8-6e00-4fc9-9044-d72daa7fca3d/3F056721-95A3-4B8C-82F7-05D7D19AA45F/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.marketingvox.com/google-slips-image-ads-into-search-results-041677/?camp=rssfeed&src=mv&type=textlink" href="http://www.marketingvox.com/google-slips-image-ads-into-search-results-041677/?camp=rssfeed&src=mv&type=textlink" style="font-size: 11px;">www.marketingvox.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingvox.com/google-slips-image-ads-into-search-results-041677/?camp=rssfeed&src=mv&type=textlink"><H1>Google Slips Image Ads into Search Results</H1></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingvox.com/google-slips-image-ads-into-search-results-041677/?camp=rssfeed&src=mv&type=textlink"><P>Google's sponsored search now includes expanded product results and images.</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingvox.com/google-slips-image-ads-into-search-results-041677/?camp=rssfeed&src=mv&type=textlink"><P>A search for diamonds, for example, brings up a text ad from Blue Nile that enables users to see more information without leaving the search page. When clicked, product listings — complete with images — appear, "[consuming] the entire window," <A href="http://www.marketingpilgrim.com/2008/10/expanded-product-view-with-images-in-google-adwords.html">writes</A> MarketingPilgrim.</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingvox.com/google-slips-image-ads-into-search-results-041677/?camp=rssfeed&src=mv&type=textlink"><div align="center"><img src="http://content6.clipmarks.com/blog_cache/www.marketingvox.com/img/0D726A10-23D0-4B29-BBAB-9290BEE48D13" alt="exp-products-images.jpg" /></div></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingvox.com/google-slips-image-ads-into-search-results-041677/?camp=rssfeed&src=mv&type=textlink"><div align="center"><img src="http://content7.clipmarks.com/blog_cache/www.marketingvox.com/img/4F21D4F8-4A9F-4A38-8F43-C0FD738BE467" alt="" /></div></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingvox.com/google-slips-image-ads-into-search-results-041677/?camp=rssfeed&src=mv&type=textlink"><P>Google is also running sidebar ads with images, <A href="http://flickr.com/photos/steverubel/2967372324/">reports</A> Steve Rubel:</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingvox.com/google-slips-image-ads-into-search-results-041677/?camp=rssfeed&src=mv&type=textlink"><div align="center"><img src="http://content8.clipmarks.com/blog_cache/www.marketingvox.com/img/A71BDCE8-BD28-4689-ACA4-D40E96A1037D" alt="blue-nile-sidebar.jpg" /></div></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingvox.com/google-slips-image-ads-into-search-results-041677/?camp=rssfeed&src=mv&type=textlink"><P>Google <A href="http://bits.blogs.nytimes.com/2008/02/14/google-tests-video-ads-on-search-results-pages/">began testing video ads on search result pages in February</A>. It formally <A href="http://www.marketingpilgrim.com/2008/03/video-ads-live-on-google-serps.html">launched</A> the feature less than a month later. The video ads appeared as "plus box" text next to regular results, giving users the option to see a "commercial," "demonstration" or "testimonial."</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingvox.com/google-slips-image-ads-into-search-results-041677/?camp=rssfeed&src=mv&type=textlink"><P>The search giant also began experimenting with display ads on Image Search, <A href="http://www.techcrunch.com/2008/10/03/google-image-search-ads-in-the-wild-looks-like-they-need-work/">reported</A> TechCrunch.
</P></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/3F056721-95A3-4B8C-82F7-05D7D19AA45F/blog/" title="blog or email this clip"><img src="http://content9.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>

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