This is a great ad. Very entertaining. But if I'm in the market for a TV it really has zero effect. I'm going to read reviews, do side by side comparisons in store, compare price and etc.

The brilliance of the VW ad that I posted last night is that is says, "Observe our uniqueness. Sure you can mod any car yourself and do this, but we've made it easy and created this ad so that when you pull up at the beach and whip it out, all the chicks will associate you with this awesome ad and John Mayer (at least in your mind), even though you're a fat geek that can't play a lick".