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Amanda Mooneyfollowshare
7-6-2007 1:07 PM649 views
This is like email spam copied and pasted into a profile page. If you want people to care and talk about your company, take the time to build a thoughtful profile; offer interesting content rather than simply asking me to act as a medium to promote your product(s) in my friend networks.

Facebook started as an exclusive college network. My friends and I used Facebook as a tool to stay in touch with our buddies; as our friends graduated or were spread out over the country (and world) for long summer breaks, the site acted as a take-anywhere extension of the best parts of our dorm life.

Companies really have to take care that "friend" requests feel sincere. Engage us, talk to us, give a human face to your company. Don't use the site to spam: Use it to build relationships with us and stay in touch in a manner that honors the values that compelled us, four years ago as college freshman, to sign up and join the the Facebook.
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