SearchForce Bid Management & Optimization | Pay per click software


	SearchForce Bid Management & Optimization \| Pay per click software

searchforce

11-11-2008 1:25 PM

156 views

tags:

searchforce, bid management, pay per click software, ppc bid management software, paid search software, bid strategies

searchforce says:

* Flexible and transparent portfolio & rule-based optimization
* Strategies include – cost per acquisition, cost per lead, cost per sign-up, cost per transaction, cost per page view, return on ad spend & traffic strategies
* Respond to seasonality in the search market space
* Control your spend
* Control the aggressiveness & frequency of bid updates
* Automated actions on poorly performing keywords
* Optimize bids on placements to a CPA or ROAS goal
* Support for CPM & CPC based bidding
* Apply manual actions to placements
* Portfolio charts and graphs let you identify trends and monitor performance relative to your goal

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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/92f91f4a-e2c1-40d9-bb6a-7b61f755f75d/25B7127C-5483-44C5-A324-779780374F60/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://searchforce.com/features/index.html" href="http://searchforce.com/features/index.html" style="font-size: 11px;">searchforce.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://searchforce.com/features/index.html"><H2>Bid Management & Optimization</H2></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://searchforce.com/features/index.html"><UL>
            <li style="margin-left:16px;padding-left: 0px;">Flexible and  transparent portfolio & rule-based optimization</LI>
            <li style="margin-left:16px;padding-left: 0px;">Strategies include –  cost per acquisition, cost per lead, cost per sign-up, cost per transaction,  cost per page view, return on ad spend & traffic strategies</LI>
            <li style="margin-left:16px;padding-left: 0px;">Respond to seasonality  in the search market space</LI>
            <li style="margin-left:16px;padding-left: 0px;">Control your spend</LI>
            <li style="margin-left:16px;padding-left: 0px;">Control the aggressiveness  & frequency of bid updates</LI>
            <li style="margin-left:16px;padding-left: 0px;">Automated actions on  poorly performing keywords</LI>
            <li style="margin-left:16px;padding-left: 0px;">Optimize bids on placements to a CPA or ROAS goal </LI>
            <li style="margin-left:16px;padding-left: 0px;">Support for CPM & CPC based bidding </LI>
            <li style="margin-left:16px;padding-left: 0px;">Apply manual actions to placements</LI>
            <li style="margin-left:16px;padding-left: 0px;">Portfolio charts and  graphs let you identify trends and monitor performance relative to your goal</LI>
          </UL></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://searchforce.com/features/index.html"><P class="callside"> Call (650) 235-8777</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://searchforce.com/features/index.html"><DIV class="mainNav">
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