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SaaS与传统软件水火不融吗
wwfalcon
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4-15-2008 12:00 PM
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oracle
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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/46820b53-9fb8-4355-bda9-9836cab31afe/1F8E55D5-CFEF-4FE5-8581-A61C2675DCB9/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.enet.com.cn/article/2007/0712/A20070712718786.shtml" href="http://www.enet.com.cn/article/2007/0712/A20070712718786.shtml" style="font-size: 11px;">www.enet.com.cn</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.enet.com.cn/article/2007/0712/A20070712718786.shtml"><DIV class="contenttxt"><DIV> SaaS并非与传统软件格格不入,Oracle亚太区客户关系管理(CRM)副总裁Will Bosma日前接受记者采访时指出,托管型CRM可以与传统的内部配置型CRM结合,形成完整的CRM解决方案。 </DIV> <BR /><DIV> Oracle在中国市场发现,很多跨国公司在总部使用传统型CRM,他们来到到中国后希望快速实施CRM系统,而托管型CRM因为简便、易于使用、不需要太多资源而受到欢迎。这些跨国公司通过把托管CRM与传统CRM结合起来,适应了全球发展的需要。 </DIV> <BR /><DIV> Gartner的数据显示,亚太区CRM市场将以18.9%的复合年度增长率发展,到2011年,市场规模将达到8.464亿美元,预计将有25%的软件通过软件服务模式(SaaS)提供给客户。 </DIV> <BR /><DIV> Bosma指出,虽然目前客户仍然对SaaS存在顾虑,但主要原因是客户对于把数据交给第三方心里觉得不塌实。“从技术角度来讲,如果了解了(运营商的)运营设施的话,客户就不会担心。”他说,“随着市场的发展,这些担忧就会进一步减少。” </DIV> <BR /><DIV> Oracle托管型CRM第14版将于一年内推出,每位用户每月的费用是70美元。这一价格在中国市场并不便宜,不过Bosma认为,对一些低价的服务而言,用户要小心。“要知道他们(在低价基础上)到底提供了哪些服务,实际上,如果把所有功能加起来比较,我们还是比他们便宜。”Bosma表示。 </DIV> <BR /><DIV> Oracle的托管型CRM软件目前在亚太区获得强劲增长,其2007财年第四季度的数据显示,与去年同期相比,Oracle托管型CRM软件全球收入增长了74%。 </DIV> <BR /><DIV> Bosma说,虽然微软、惠普等竞争对手也推出了SaaS产品,竞争格局复杂化了,但再过几年就只会有一两家公司主导这个市场。<A href="http://www.enet.com.cn/"><IMG height="11" border="0" align="absmiddle" width="11" target="_blank" src="http://images.enet.com.cn/end.gif" /></A></DIV><BR /><P align="right"><SPAN>【责任编辑 陈东方】</SPAN></P></DIV></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;"> </td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/1F8E55D5-CFEF-4FE5-8581-A61C2675DCB9/blog/" title="blog or email this clip"><img src="http://content6.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>
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